Senior Brand Manager (Remote, Marketing)

Job summary

The role involves leading the brand strategy and creative development for a global employment solutions company. The Senior Brand Manager will shape the brand narrative and develop impactful campaigns that resonate in the B2B space.

Qualifications

• Over 8 years of experience in brand marketing with a focus on campaign ownership and strategy.
• Proven track record of creating standout creative ideas that enhance brand perception.
• Strong storytelling abilities to simplify complex concepts while retaining meaning.
• Experience in marketing complex, product-driven offerings, particularly in B2B sectors like SaaS or HR tech.

Responsibilities

• Develop and refine the overarching brand narrative.
• Create bold campaign ideas that stand out in a competitive market.
• Transform key moments into memorable brand stories.
• Lead the end-to-end development of global brand campaigns.
• Collaborate with cross-functional teams to ensure cohesive messaging.
• Manage external creative partners to maintain high-quality standards.

Skills

• Strong editorial and creative judgment.
• Ability to influence without authority and make decisions in ambiguous situations.
• Familiarity with how AI impacts creative development and brand building.

Education

• Relevant degree in marketing, communications, or a related field is preferred.

Tools

• Experience with creative development tools and platforms is advantageous.