Senior User Acquisition Manager (Digital Marketing, Remote)

Job summary

This role is focused on leading and optimizing Facebook user acquisition campaigns for digital products targeting global audiences, particularly in Tier-1 markets like the United States. The position allows for significant autonomy and requires a performance-driven marketing professional who thrives in a fast-paced, data-driven environment.

Qualifications

• Extensive hands-on experience in Facebook user acquisition for web-based B2C products, especially in international markets.
• Proven track record managing substantial advertising budgets, ideally exceeding $200K/month.
• Strong understanding of Facebook Ads best practices, including campaign structure and scaling methodologies.
• Experience with automation tools and AI-supported workflows.
• Excellent analytical skills and a performance-oriented mindset.
• Strong organizational and communication abilities, capable of working independently in a remote team.

Responsibilities

Benefits

• Manage and optimize Facebook user acquisition campaigns across multiple digital products.
• Plan, launch, and scale paid campaigns while overseeing significant monthly advertising budgets.
• Maintain and enhance advertising account structures and operational processes for campaign efficiency.
• Develop creative testing frameworks and analyze performance data for scaling opportunities.
• Implement automation initiatives to improve operational efficiency.
• Monitor key acquisition metrics and refine strategies based on performance insights.
• Document workflows and best practices to support long-term growth.
• Fully remote position with a flexible international work environment.
• 28 days of paid vacation plus 7 wellness days annually.
• Employee referral bonuses and reimbursement for professional training.
• Health-related compensation and support for home office setup.
• Internal recognition programs and wellness perks.