Personal PR & Branding Executive (Remote)

Job summary

This role focuses on shaping and enhancing the public image of a high-profile individual through strategic communications and personal branding efforts. The position is fully remote and involves managing media relationships, coordinating PR opportunities, and executing a cohesive branding strategy across various platforms.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field.
• 5+ years of experience in PR, executive communications, personal branding, or media relations, preferably with senior executives or high-profile individuals.
• Exceptional writing, editing, and storytelling abilities, adaptable to different platforms and audiences.
• Strong expertise in social media strategy and digital branding.
• Proven experience collaborating with media professionals and public-facing stakeholders.
• High professionalism and discretion in handling confidential information.
• Strong project management skills with a detail-oriented approach.
• Fluency in English is required; proficiency in Russian and other languages is advantageous.

Responsibilities

Benefits

• Execute and evolve a personal brand strategy, ensuring consistent messaging and visual identity across channels.
• Manage media relations, including press kits, outreach, and coordination of interviews and speaking engagements.
• Oversee social media content planning and publishing to ensure engagement with brand goals.
• Develop written content such as social media posts, articles, and thought leadership pieces, including ghostwriting.
• Coordinate logistics for public events and appearances, ensuring strong brand presentation.
• Monitor media coverage and public sentiment, identifying reputational risks and supporting crisis communications.
• Collaborate with designers and external stakeholders to maintain a consistent brand presence.
• Competitive compensation aligned with senior communications roles.
• Fully remote work flexibility.
• Opportunity to work on high-impact personal branding initiatives.
• Exposure to premium media and executive communications environments.
• Flexible working arrangements to support work-life balance.
• Creative ownership over content and brand storytelling.