Nordic CRM Lead

Job summary

The Nordic CRM Lead plays a vital role in enhancing the digital commercial capabilities of a leading pharmaceutical organization. This position focuses on managing and optimizing the CRM ecosystem and customer data platforms across Nordic markets, ensuring alignment with business objectives and stakeholder needs.

Qualifications

• Extensive experience in the pharmaceutical industry, particularly in commercial and medical sectors.
• Strong expertise in CRM platforms, especially Veeva CRM, with Salesforce experience being a plus.
• Proven ability in business partnering and stakeholder management within complex organizations.
• Familiarity with platform architecture and commercial excellence processes, including Segmentation & Targeting and SFE Analytics.
• Fluent in English; proficiency in Nordic languages is advantageous.

Responsibilities

• Build and maintain strong relationships with Nordic business partners, anticipating their needs.
• Define and implement the Nordic CRM and platform roadmap, including the transition from Veeva CRM to Salesforce CRM.
• Oversee platform architecture to ensure scalability and compliance with global IT standards.
• Translate commercial and medical requirements into actionable use cases for delivery teams.
• Drive user adoption through training and support initiatives.
• Identify and implement innovative IT solutions to address business challenges.
• Ensure governance and lifecycle management of the platform.
• Represent Nordic business interests in global forums and influence roadmaps.
• Provide operational support, including troubleshooting and service desk coordination.

Skills

• Strong communication and presentation skills, capable of conveying complex technical concepts in business terms.
• Experience with Scrum and Agile methodologies.
• Ability to work with integrated systems and solve challenges through technology.

Education

• Degree in a relevant field or certification in Business Analysis is desirable.

Tools

• Proficiency in CRM platforms, particularly Veeva CRM and Salesforce.