Strategy Director (Media, Copenhagen)

Job summary

This role involves shaping and executing innovative media strategies and communication plans for a diverse client portfolio, focusing on integrated approaches across various media channels. The Strategy Director will collaborate with cross-functional teams to drive innovation and measurable growth through the use of AI tools and bespoke technology.

Qualifications

• Proven experience in developing and implementing holistic media strategies across paid, owned, earned, and shared media channels.
• Strong understanding of integrated campaign orchestration for maximum impact.
• Experience in leveraging AI tools and technology platforms for media strategy.
• Excellent analytical skills to convert complex data into actionable insights.
• Strong communication and interpersonal skills to influence stakeholders.

Responsibilities

• Execute the strategic direction for media strategy and innovation across various channels.
• Support the Practice Lead in implementing standardized planning methodologies aligned with strategy.
• Integrate AI tools and technology solutions into media strategy and planning.
• Maintain high-quality standards for media deliverables.
• Contribute to organizational learning through insights and resources.
• Share expertise on media convergence and its impact on strategy.
• Develop media strategies aligned with client objectives for growth and new business pitches.
• Monitor and report on performance benchmarks for media strategy activities.

Skills

• Analytical and creative thinking.
• Strong communication and presentation abilities.
• Ability to develop strategic frameworks.

Education

• Relevant degree or equivalent experience in media strategy or related field.

Tools

• Familiarity with AI tools and media planning technology platforms.