Social Media Specialist

Job summary

The role involves managing and optimizing paid social campaigns, primarily on Meta and Pinterest, within a large-scale international setup. The position is focused on data analysis, campaign strategy development, and collaboration with various stakeholders to enhance performance.

Qualifications

• Over 2 years of experience in paid social media management
• Strong analytical skills to derive actionable insights from data
• Ability to communicate findings to non-experts
• Excellent time management skills for prioritizing tasks and meeting deadlines
• Team-oriented with a collaborative mindset and appreciation for open communication

Responsibilities

• Analyze data to identify performance improvement opportunities
• Develop, test, and scale new campaign strategies on Meta and Pinterest
• Serve as a sparring partner for marketing colleagues on creative and technical issues
• Communicate actions and results to stakeholders across the organization
• Stay updated on industry trends and platform developments to maintain best practices

Education

• Relevant degree or equivalent experience in marketing or related field preferred

Tools

• Familiarity with social media platforms, particularly Meta and Pinterest, and analytics tools