Service Marketing Specialist (B2B, Søborg)

Job summary

This role focuses on enhancing the visibility and growth of a service business through targeted marketing initiatives and commercial support activities. The Service Marketing Specialist will collaborate with various teams to translate service value propositions into effective marketing strategies.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Over 3 years of experience in marketing or communications, ideally in B2B, industrial, or service sectors.
• Proven experience in campaign execution, content creation, and managing marketing activities across multiple stakeholders.
• Strong interest in service business development and customer engagement.
• Fluent in English; familiarity with digital marketing, CMS tools, and CRM platforms is preferred.

Responsibilities

• Execute service marketing campaigns and support go-to-market strategies for service products and digital solutions.
• Develop and maintain marketing and sales enablement materials, including presentations and digital content.
• Collaborate with service sales teams to support lead generation and customer engagement initiatives.
• Ensure consistent branding across marketing materials and update service content on digital channels.
• Plan, coordinate, and track service marketing activities, including basic performance reporting.
• Work closely with various internal teams and external agencies as needed.

Skills

Expected travel days per year: 5-10.

• Strong organizational and coordination skills.
• Ability to manage stakeholders and execute plans effectively.
• Proficiency in content development and marketing strategy implementation.