Senior SEO and Generative Search Manager (B2B Fintech, Remote)

Job summary

The role involves leading the SEO and generative search strategy to enhance web presence and drive organic growth in a B2B fintech environment. The position focuses on optimizing site architecture and implementing advanced SEO techniques to improve visibility in AI-driven search platforms.

Qualifications

• Experience in a high-growth scale-up, preferably in B2B Fintech or SaaS.
• Strong understanding of SEO automation and Retrieval-Augmented Generation (RAG).
• Ability to navigate codebases and collaborate with engineering teams.
• Proven leadership skills in guiding content creation for both machine readability and human engagement.

Responsibilities

• Redefine visibility for generative search by optimizing site architecture and digital footprint.
• Lead experimentation on high-intent landing pages to connect organic traffic with revenue.
• Influence content strategy by defining effective content clusters for traditional and AI search.
• Collaborate with engineering to implement advanced SEO techniques and site optimizations.
• Build automated systems for technical audits and content analysis using Python and APIs.

Skills

• Strong analytical and problem-solving skills.
• Excellent communication and collaboration abilities.
• Proficiency in SEO tools and techniques, including Schema.org and A/B testing.

Education

• Relevant degree or equivalent experience in marketing, digital strategy, or a related field.

Tools

• Familiarity with Python, SEO tools, and AI APIs for automation and analysis.