Senior SEO & AI Search Specialist

Job summary

This role focuses on leveraging SEO expertise and AI-driven search capabilities to enhance digital customer experiences within a global organization. The position is based at the company's head office in Hørsholm, Denmark, and involves collaboration with various teams to integrate SEO into digital development processes.

Qualifications

• Extensive hands-on experience with technical, international, and enterprise SEO.
• Proficient in AI-driven search and LLM tools.
• Strong analytical skills with the ability to translate data into actionable insights.
• Experience working in complex, matrix organizations and influencing stakeholders.
• Familiarity with developers, CMS platforms, and modern web technologies.
• Excellent communication skills in English, both written and verbal.

Responsibilities

• Drive technical and international SEO across platforms, focusing on site architecture, indexing, performance, and structured data.
• Define and implement scalable on-page and content optimization strategies based on data and user intent.
• Lead SEO initiatives in AI-driven search environments and conversational interfaces.
• Utilize LLM and AI tools for keyword clustering, content optimization, and search intent modeling.
• Translate data and insights into clear recommendations linking SEO performance to business outcomes.
• Support stakeholders across product, content, and development to ensure comprehensive SEO integration.
• Manage complex SEO projects, including migrations and global rollouts.
• Monitor and adapt to changes in algorithms and search behavior.

Skills

• Strong technical foundation in SEO.
• Ability to work with evolving search interfaces and AI technologies.
• Capacity to connect SEO strategies with broader digital and business objectives.

Education

• Relevant educational background in a related field is preferred.

Tools

• Familiarity with SEO tools and analytics platforms is essential.