Senior Marketing Concept Planner (Marketing, Billund)

Job summary

This role involves shaping impactful marketing experiences through strategic planning and collaboration within a creative studio environment. The position focuses on translating partner needs into memorable marketing moments that resonate with audiences globally.

Qualifications

• Significant experience in Strategic Planning from Advertising Agencies, Global FMCG companies, or Digital Agencies.
• Strong strategic and commercial acumen with a proven track record as a strategist.
• Creative vision with adaptability to explore innovative marketing angles.
• Customer-focused mindset with an entrepreneurial approach to media trends.
• Proficient in campaign creation across various media channels.
• Excellent communication and networking skills.
• Team-oriented with a commitment to collaborative success.

Responsibilities

• Identify and define high-impact marketing moments from the portfolio.
• Develop strategic Moment Briefs in collaboration with partners, ensuring relevance and impact.
• Facilitate collaboration between internal teams to shape conceptual directions.
• Act as a creative partner, contributing ideas and insights throughout the process.
• Communicate clear narratives that transition from strategy to actionable creative direction.

Skills

• Strategic planning and creative development.
• Strong communication and collaboration abilities.
• Ability to synthesize brand strategy and cultural context.

Education

• Relevant degree in Marketing, Business, or a related field is preferred.

Tools

• Familiarity with marketing and project management tools is advantageous.