Senior Brand, Campaign & Communications Lead (Copenhagen)

Job summary

The role involves leading the narrative and communication strategies for a digital product agency, focusing on messaging, campaigns, and content creation. This position is integral to enhancing the company's global brand presence and ensuring consistent communication across various markets.

Qualifications

• Proven experience in leading integrated campaigns from strategy to execution.
• Background in developing messaging frameworks and communication strategies.
• Experience managing creative, content, or communications teams.
• Strong editorial judgement and understanding of high-quality communication standards.
• Proficiency in English writing at or near native level.

Responsibilities

• Own and evolve the company's messaging architecture and tone of voice.
• Develop integrated campaign strategies aligned with business priorities.
• Identify opportunities for thought leadership and partnerships to enhance visibility.
• Write strategic briefs and provide creative direction to the team.
• Build an AI-enabled content operation to enhance production quality.
• Lead and coach creative and content specialists, aligning resources with marketing objectives.

Skills

• Strong strategic thinking and editorial judgement.
• Ability to leverage AI in content creation while maintaining quality.
• Commercial mindset with a focus on measurable communication impact.

Education

• Relevant degree or equivalent experience in marketing, communications, or a related field.

Tools

• Familiarity with AI tools for content production and management.