Project Manager, Marketing Strategy & Planning

Job summary

An experienced professional is needed to lead strategic initiatives and enhance marketing capabilities within a global organization. This role focuses on combining project leadership with consumer insights to drive smarter decisions and business growth.

Qualifications

• Over 7 years of experience in planning, project management, consumer insights, or market research.
• Proven track record in leading cross-functional projects from planning to execution.
• Ability to structure complex challenges and engage stakeholders effectively.
• Experience in designing and managing qualitative and quantitative research.
• Strong analytical skills to synthesize complex data into actionable insights.
• Excellent storytelling and stakeholder management skills.

Responsibilities

• Lead and support strategic projects and capability-building initiatives across Global Marketing.
• Manage project governance, progress tracking, and cross-functional coordination.
• Facilitate workshops and stakeholder engagement to achieve business outcomes.
• Build and improve frameworks, tools, and processes for marketing effectiveness.
• Oversee consumer research projects and deliver actionable insights.
• Develop executive presentations and decision-making materials for senior stakeholders.
• Identify emerging consumer trends to inform strategic priorities.

Skills

• Strong project management and strategic thinking abilities.
• Proficiency in qualitative and quantitative research methodologies.
• Excellent communication and influencing skills at all organizational levels.
• Collaborative and proactive mindset with a focus on measurable impact.

Education

• Relevant degree in business, marketing, or a related field preferred.

Tools

• Familiarity with project management and data analysis tools is advantageous.