Product Marketing Manager (Healthcare, Remote)

Job summary

The Product Marketing Manager (PMM) plays a crucial role in shaping the market presence of products by linking various departments such as Product, Sales, Marketing, and Customer Success. This position focuses on ensuring competitive offerings and compelling value propositions while developing effective go-to-market strategies.

Qualifications

• Degree in marketing or a related field.
• Several years of experience in Product Marketing and Go-To-Market planning.
• Strong project management and communication skills.

Responsibilities

• Develop and execute product marketing strategies to ensure competitive positioning.
• Create and maintain product narratives that translate technical capabilities into customer benefits.
• Collaborate with the Brand team to align product experiences with global brand strategies.
• Work closely with Commercial Excellence to ensure alignment and effective execution across functions.
• Oversee the development of high-quality marketing campaigns and content for new and existing products.

Skills

• Strong storytelling and strategic marketing skills.
• Ability to translate technical ideas into valuable customer outcomes.
• Proficient in using data and insights to guide marketing decisions.
• Experience in cross-functional collaboration and stakeholder management.

Education

• Degree in marketing or a related field.

Tools

• Familiarity with marketing analytics tools and project management software.