Marketing Manager (Consumer Products, Billund)

Job summary

This role involves leading marketing strategies and product development for a well-known franchise, focusing on driving business performance and enhancing brand presence globally.

Qualifications

• Experience in marketing, brand management, or a related field.
• Proven ability to collaborate effectively with international teams across different time zones.
• Strong project management skills and experience in cross-functional collaboration.
• Excellent communication and interpersonal skills for engaging with internal and external partners.
• Analytical mindset with experience in data-driven decision-making.
• Creative problem-solving abilities and a proactive approach to challenges.
• Strong presentation skills for diverse audiences.

Responsibilities

• Analyze business performance and extract insights for product and franchise enhancement.
• Ensure consistent execution of visual identity across all marketing assets and channels.
• Collaborate with IP partners to implement joint marketing plans.
• Manage the franchise selling-in process, creating informative materials for market deployment.
• Work with design teams to improve Net Promoter Score (NPS) for products.
• Drive marketing activations within the franchise ecosystem and partner channels.
• Handle ad-hoc projects with support from marketing leads.

Skills

• Strong analytical and creative skills.
• Ability to adapt in a fast-paced environment.
• Collaborative mindset valuing transparency and trust.

Education

• Relevant degree or equivalent experience in marketing or related fields.

Tools

• Familiarity with marketing analytics tools and project management software is preferred.