Marketing Analyst (B2B, Remote)

Job summary

This role focuses on data analysis, strategy development, and marketing execution within a B2B demand generation context. The Marketing Analyst will analyze campaign performance, market trends, and client needs to support commercial decisions and optimize marketing strategies.

Qualifications

• Strong analytical mindset with high attention to detail and accuracy.
• Proficient in spreadsheet tools and data analysis techniques.
• Good understanding of market research and data interpretation for business decision-making.
• Ability to manage multiple projects under tight deadlines.
• Strong organizational and planning skills.
• Excellent communication skills for cross-team collaboration.
• Adaptable and flexible in a dynamic work environment.

Responsibilities

Benefits

• Assist the Deal Desk team with operational and analytical tasks related to campaign planning and execution.
• Conduct analysis to evaluate campaign criteria, deliverable volumes, and pricing structures.
• Perform market and competitor research to understand industry trends and client requirements.
• Analyze data to provide insights and recommendations for campaign performance improvement.
• Contribute to refining campaign strategies through data-driven suggestions and reporting.
• Support cross-functional tasks in a fast-paced environment.
• Work in a global B2B demand generation environment.
• Exposure to international clients and marketing strategies.
• Collaborative and learning-oriented work culture.
• Opportunities for professional growth in analytics and marketing operations.
• Flexible work environment based on role requirements.
• Contribute to impactful, data-driven marketing decisions.