Link Acquisition Specialist (Remote)

Job summary

The role involves developing and executing backlink acquisition strategies for clients in various industries. The specialist will identify high-value link opportunities, evaluate publisher quality, and monitor campaign performance to ensure links contribute to SEO growth.

Qualifications

• Previous experience in link building, link acquisition, or off-page SEO
• Strong understanding of backlink quality signals and SEO performance metrics
• Experience with SEO tools such as Ahrefs, Semrush, Majestic, or similar platforms
• Ability to evaluate domains based on metrics like DR, DA, traffic, relevance, and link profile quality
• Strong analytical mindset and confidence in working with performance data
• Excellent organizational skills and ability to manage multiple projects simultaneously
• Professional communication skills, both written and verbal
• Comfortable working independently in a fully remote environment
• Experience in an SEO agency, affiliate marketing, iGaming, SaaS, or digital marketing is advantageous

Responsibilities

• Research, evaluate, and secure high-quality backlink opportunities
• Assess domain quality, topical relevance, authority metrics, and traffic potential
• Conduct competitor and market analysis to identify acquisition opportunities
• Develop and refine link acquisition strategies based on client objectives
• Monitor backlink performance and provide recommendations for optimization
• Ensure timely activation, indexation, and quality control of acquired links
• Maintain accurate documentation and campaign reporting
• Collaborate with internal teams to align link-building activities with overall SEO strategy
• Build and maintain relationships with publishers and external partners as needed
• Stay updated with SEO trends, search engine developments, and industry best practices

Skills

• Technical SEO knowledge combined with commercial thinking
• Detail-oriented and data-driven approach
• Ability to prioritize activities that generate measurable results
• Strong ownership of work while collaborating effectively with colleagues