Interim Global Director of Ecommerce

Job summary

An experienced Interim Global Director of Ecommerce is sought to lead and enhance the commercial performance of a global ecommerce business during a critical growth phase. The role focuses on driving initiatives across ecommerce, performance marketing, CRM, and digital customer experience while managing relationships with external partners.

Qualifications

• Proven track record in ecommerce, preferably in international markets.
• Strong commercial acumen with experience in managing ecommerce performance and P&L.
• Familiarity with ecommerce, testing/CRO, paid media, customer acquisition, and CRM.
• Experience with subscription-based and omnichannel revenue models is advantageous.

Responsibilities

• Oversee the commercial performance of the global ecommerce business across multiple Shopify websites.
• Monitor and optimize key ecommerce KPIs such as revenue, acquisition, conversion, and profitability.
• Manage performance marketing initiatives in collaboration with external partners.
• Prioritize and oversee conversion rate optimization (CRO) initiatives.
• Utilize data and customer insights for informed decision-making.
• Support CRM and retention activities across markets, ensuring effective execution of lifecycle journeys and loyalty initiatives.
• Manage the ecommerce development roadmap with technology partners, ensuring timely delivery of projects.
• Drive key ecommerce projects from inception to implementation, coordinating internal and external teams.
• Enhance the digital customer experience to reflect the brand's premium nature.

Skills

• Strong analytical and project management skills.
• Ability to work collaboratively with various teams and external partners.
• Excellent communication skills for stakeholder engagement.

Education

• Relevant experience in ecommerce or a related field is essential. A degree in business, marketing, or a related discipline is preferred.

Tools

• Proficiency in ecommerce platforms, CRM systems, and performance marketing tools is required.