Freelance Social Media Strategist (Remote)

Job summary

This role involves collaborating with a selective network of freelance Social Media Strategists to develop and implement effective social media strategies for global brands during peak workloads. The position focuses on long-term partnerships and requires a deep understanding of social platforms and content trends.

Qualifications

• Demonstrated experience in social media strategy within agency or brand settings.
• Strong grasp of major social media platforms and their content formats.
• Proven ability to create content strategies that enhance engagement and brand visibility.
• Capability to convert insights into actionable social media plans.
• Familiarity with performance metrics and social analytics tools.
• Excellent collaboration skills with creative and marketing teams.
• Experience in both organic and paid social media strategies.
• Strong communication skills for presenting ideas effectively.
• Ability to work independently in a fast-paced, remote setting.
• Interest in utilizing AI tools for improving social strategy and content creation.

Responsibilities

• Create tailored social media strategies for platforms like LinkedIn, Instagram, and TikTok.
• Align brand objectives with social content frameworks and roadmaps.
• Establish content pillars and posting strategies based on audience insights.
• Utilize data and trends to inform content direction and optimize performance.
• Collaborate with creative teams to ensure concepts are suitable for each platform.
• Support both paid and organic social campaign strategies.
• Analyze engagement and conversion metrics to refine strategies.
• Explore new formats and creative trends for testing.
• Contribute to the development of social playbooks and strategic presentations.
• Leverage AI tools to enhance research and content strategy processes.