Field Marketing Specialist (Healthcare, Remote)

Job summary

This role focuses on planning and executing customer marketing activities within the private sector channel to enhance sales and profitability. It involves building relationships with customers and understanding their marketing needs to drive business growth.

Qualifications

• Bachelor's degree or equivalent high-level educational qualification
• At least 3 years of experience in marketing or a related field
• Strong competencies in customer focus, leadership, and strategic orientation

Responsibilities

• Visit priority customers to provide marketing guidance and implement campaigns
• Manage end-to-end customer marketing campaigns and activities
• Develop design briefs based on customer marketing needs and create supporting tools
• Maintain and update the customer relationship management (CRM) system
• Increase market awareness and penetration of services in the UK private sales channels
• Monitor and report on marketing activities
• Adhere to the company's quality management system and policies

Skills

• Excellent communication and relationship-building skills
• Strong analytical and reporting capabilities
• Ability to work independently and manage multiple projects

Education

• High-level educational qualification required

Tools

• Proficiency in CRM systems and marketing tools