Fan Marketing Manager (Remote)

Job summary

This role focuses on enhancing fan engagement through strategic marketing initiatives and operational excellence. The Fan Marketing Manager will integrate fan-created content into global campaigns and support local fan communities through collaborative marketing partnerships.

Qualifications

• Strong communication, facilitation, and stakeholder management abilities.
• Proactive mindset with keen attention to detail.
• Interest in creator marketing and fandom communities.
• Excellent project management and organizational skills.
• Experience in a creative agency or project management setting is advantageous.

Responsibilities

• Identify and integrate Fan Marketing into global campaigns and marketing initiatives.
• Facilitate cross-functional meetings for alignment across teams.
• Support content briefs from production teams to leverage creator talent effectively.
• Manage relationships with over 130 Recognized LEGO Fan Creators, including database upkeep and planning.
• Foster a collaborative operational environment for the Fan Marketing team.
• Oversee project plans focusing on capacity, prioritization, and workflow clarity.
• Drive the development of operational processes within the Fandom program.

Skills

• Strong project management and organizational skills.
• Ability to prioritize and manage multiple projects simultaneously.
• Interest in operational excellence and process optimization.

Education

• Relevant experience in marketing, project management, or a related field is preferred.

Tools

• Familiarity with digital marketing tools and project management software is a plus.