Digital Engagement Specialist

Job summary

The role involves executing and optimizing digital campaigns across web and CRM platforms to enhance consumer engagement and align with brand strategies. You will work closely with various stakeholders to ensure consistent and high-quality campaign delivery.

Qualifications

• Approximately 3+ years of experience in digital campaigns, e-commerce, CRM, or content management.
• Experience in digital marketing, particularly in web and CRM environments.

Responsibilities

• Implement digital campaigns in accordance with global brand strategies.
• Develop engaging digital experiences based on campaign concepts.
• Ensure content consistency across different channels and markets.
• Manage the end-to-end delivery of campaigns from briefing to execution.
• Analyze performance data to optimize campaigns and customer journeys.
• Support local campaign execution with guidance and insights.

Skills

• Strong understanding of customer journeys and cross-channel execution.
• Ability to create engaging digital shopping experiences.
• Data-driven mindset for translating insights into actionable optimizations.
• Excellent stakeholder management and communication skills.

Tools

• Proficiency in Excel, Jira, Figma, and PowerPoint.