CRM Application Manager (On-site)

Job summary

The role involves leading a team of Application Consultants while also engaging in technical solutions to ensure seamless marketing campaign launches for global brands. Responsibilities include team management, client collaboration, and hands-on configuration of marketing automation tools.

Qualifications

• Proven experience in leading a team of marketing automation consultants, specifically with Salesforce Marketing Cloud or Adobe Campaign.
• Strong problem-solving and analytical skills, adaptable to changing project requirements.
• Expertise in data management for segmentation and reporting.
• Client-focused approach to align solutions with business goals.

Responsibilities

• Mentor and manage a team of Application Consultants, fostering professional growth and tool adoption.
• Set performance goals and oversee project timelines and resource allocation.
• Collaborate with cross-functional teams to translate client objectives into technical requirements.
• Configure and implement customized business rules and automations in the Catalyst platform.
• Troubleshoot technical issues to ensure a seamless user experience.
• Use data to build audiences and optimize marketing strategies.
• Advise clients on marketing automation setups and customer journey optimization.

Skills

• Strong leadership and team management skills.
• Proficiency in JavaScript and experience with marketing automation platforms.

Education

• Relevant experience in marketing operations and customer journey optimization is essential.

Tools

• Salesforce Marketing Cloud, Adobe Campaign, Catalyst platform.