Client Marketing Specialist (Financial Services, Copenhagen/Stockholm/Amsterdam)

Job summary

This role is for an experienced Client Marketer responsible for developing, managing, executing, and measuring marketing campaigns aimed at engaging clients and generating leads in the Nordics and Benelux regions. The position is crucial for supporting business growth in Europe, particularly in Benelux, Denmark, and Sweden, with some focus on Finland, Norway, and Iceland. The role requires close collaboration with local sales teams and various marketing functions to implement the region's marketing strategy.

Qualifications

• 4 to 5 years of marketing experience
• Degree educated, with a preference for a qualification in Marketing
• Experience in financial services
• Strong fluency in written and spoken professional English
• Proficient in Microsoft Office products

Responsibilities

• Develop and execute marketing plans aligned with business objectives
• Collaborate with sales teams to ensure marketing initiatives support capital raising priorities
• Oversee the creation of marketing materials, including presentations, brochures, and digital content
• Identify brand-building opportunities and manage relationships with local media
• Coordinate with events teams to align activities with regional marketing plans
• Work with global digital teams to maintain local websites and enhance user experience
• Partner with analytics teams to report on marketing program effectiveness
• Innovate marketing strategies to enhance client experience

Skills

• Excellent communication and organizational skills
• Strong analytical and problem-solving abilities
• Ability to work in a culturally diverse environment
• Self-directed and motivated, capable of working with minimal supervision
• Experience managing Marketing Qualified Lead (MQL) targets

Education

• Degree in Marketing or related field preferred

Tools

• Microsoft Office Suite