Senior User Acquisition Manager (Remote)

Denmark
Posted 2 weeks, 3 days ago
Marketing

About the role

Job summary

This role involves leading user acquisition efforts for web funnels in the dating and social discovery sectors, focusing on Tier-1 markets like the USA. The position emphasizes data-driven strategies and experimentation to enhance campaign performance while managing substantial monthly budgets.

Qualifications

  • Extensive experience in hands-on user acquisition on Meta (Facebook), particularly in B2C environments and Tier-1 markets.
  • Proven track record managing paid media budgets of at least $100K/month, ideally $200K+/month.
  • Strong grasp of Meta advertising mechanics, including campaign structures and performance metrics.
  • Analytical skills to interpret performance data and make informed decisions.
  • Experience with automation tools and AI-assisted creative testing.

Responsibilities

Benefits

  • Oversee and expand Meta user acquisition campaigns for core dating and social products.
  • Plan, launch, and optimize paid campaigns with clear performance targets.
  • Establish and maintain account structures and tracking systems.
  • Conduct continuous creative testing and performance analysis.
  • Implement automation solutions to enhance campaign efficiency.
  • Monitor key performance indicators to ensure sustainable growth.
  • Fully remote work opportunity.
  • Competitive salary, with details shared during recruitment.
  • 28 days of annual vacation and 7 wellness days.
  • Referral bonuses and professional training coverage.
  • Health benefits and support for home office setup.
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