Senior SEO/CRO Strategist (Remote)

Job summary

This role involves leading organic growth and conversion strategies for a portfolio of B2B brands, focusing on technical SEO, content strategy, and conversion optimization to drive measurable business impact.

Qualifications

• Over 5 years of experience in SEO and conversion optimization.
• Proven ability to manage client relationships and act as a strategic partner.
• Strong technical SEO skills, including site audits and information architecture.
• Creative SEO capabilities, including keyword research and content strategy.
• Practical experience in conversion optimization methodologies and analytics.
• Curiosity about AI and emerging search technologies.
• Google Analytics 4 certification or willingness to obtain it.
• Excellent organizational and project management skills.
• Strong communication skills for explaining complex concepts clearly.
• Professional-level writing ability with adherence to AP Style.
• Familiarity with tools like Google Workspace, Screaming Frog, Semrush, and Google Tag Manager.
• Experience with front-end web development technologies is a plus.
• Experience with data scraping and automation techniques is a plus.

Responsibilities

Benefits

• Lead SEO and CRO strategies for multiple B2B brands, focusing on long-term growth.
• Act as a trusted advisor to clients, building strong relationships and communicating recommendations.
• Develop content and optimization strategies aimed at measurable business goals.
• Conduct technical SEO initiatives, including audits and site architecture improvements.
• Create innovative SEO strategies for keyword research and content planning.
• Design conversion optimization initiatives using analytics and customer insights.
• Use data to demonstrate results and inform strategic decisions.
• Coordinate work across specialists to ensure effective execution of strategies.
• Collaborate with other strategists to share ideas and optimize processes.
• Competitive salary range of $80,000–$95,000.
• Performance-based bonuses paid three times a year.
• 15 PTO days plus 1 VTO day.
• 12 paid holidays, including a floating holiday.
• Paid office closure between Christmas and New Year’s.
• Health, dental, and vision insurance.
• Simple IRA retirement plan with a 3% employer match.
• Paid parental leave and disability coverage options.
• Optional identity protection benefits.
• Budget for professional development and career growth.
• Fully remote work setup.