Senior Director of Portfolio & Marketing

Job summary

This role involves shaping the future of a brand by developing and executing marketing strategies targeted at an adult audience. The position is based in Billund and focuses on driving growth and innovation within the adult business segment.

Qualifications

• Proven experience in business and marketing leadership, particularly in developing effective marketing strategies and brand expansion.
• Strong strategic thinking skills with a hands-on approach to execution.
• Ability to lead and inspire cross-functional teams, fostering a collaborative culture.
• Experience in communication strategy and global marketing campaigns.
• Willingness to travel 4-6 times a year.

Responsibilities

• Define and implement the global portfolio and marketing strategy for the adult audience.
• Manage resource and budget planning for marketing initiatives.
• Oversee the development and innovation of the adult portfolio, ensuring alignment with market needs.
• Establish standards for marketing excellence and track performance metrics.
• Lead a high-performance marketing team focused on collaboration and results.

Skills

• Strong commercial acumen combined with marketing intuition.
• Ability to adapt to changing market conditions and respond with agility.
• Excellent leadership and team-building capabilities.

Education

• Relevant degree in business, marketing, or a related field preferred.

Tools

• Familiarity with marketing tools and platforms for tracking and reporting performance.