Global Media Planning and Execution Director (Copenhagen)

Job summary

This role involves leading the development and execution of global media strategies for a brand, focusing on impactful, data-driven media connections. You will work within a newly established Global Media team, collaborating with various stakeholders to optimize media investments across markets.

Qualifications

• Relevant master’s degree or equivalent.
• Extensive experience in media planning, budgeting, and performance analysis, ideally 10 years across client and agency roles.
• Proven experience managing global and local media agencies, including performance and partnership management.
• Strong communication skills in an international, matrix organization.

Responsibilities

• Develop and implement global media strategies and holistic planning across various channels.
• Oversee media plan execution in core markets, ensuring alignment and quality.
• Manage budgets, investment planning, business cases, and ROI tracking.
• Build and maintain strong partnerships with global and local media agencies.
• Enhance media performance through analysis, optimization, and capability building.

Skills

• Analytical thinking and strategic mindset.
• Strong stakeholder management abilities.
• Passion for media and collaboration across cultures and disciplines.

Education

• Master’s degree or equivalent in a relevant field.

Tools

• Familiarity with media planning and performance analysis tools.