Fan Marketing Manager

Job summary

This role focuses on enhancing fan creator marketing and fostering collaboration across teams to support local fan communities and integrate fan-created content into global marketing campaigns.

Qualifications

• Strong communication, facilitation, and stakeholder management skills.
• Proactive mindset with attention to detail.
• Interest in creator marketing and fandom communities.
• Strong project management and organizational abilities.
• Experience in a creative agency or project management setting is advantageous.
• Fluency in English is required.

Responsibilities

• Identify integration opportunities for Fan Marketing in global campaigns and marketing initiatives.
• Manage the integration of local market Fan Creator activities into the global program.
• Support the growth of a diverse Fan Creator program through optimized recruitment strategies.
• Facilitate cross-functional meetings for alignment across the organization.
• Oversee content briefs from production teams to ensure effective use of creator talent.
• Maintain relationships with over 140 Recognized LEGO Fan Creators.
• Contribute to the development and enhancement of operational processes within the fandom program.

Education

• Not specified.

Tools

• Not specified.