Content Production Manager (Helsinki)

Job summary

The role involves planning and adapting marketing and in-store communication content while collaborating with media and production partners to deliver high-quality assets. The Content Production Manager ensures effective store communication by coordinating materials and digital content needs, as well as gathering feedback from store teams.

Qualifications

• 3–5 years of experience in marketing, content production, or media roles (agency or client side)
• Strong understanding of paid media formats (TV, OOH, OLV, Display, Social, Print, etc.)
• Knowledge of retail store communication formats and production
• Excellent organizational skills with attention to detail
• Strong analytical and problem-solving abilities
• Fluent in English; additional languages are an advantage
• Degree in Marketing, Media, or Production Management (or equivalent experience)

Responsibilities

• Plan and oversee the adaptation and delivery of global campaigns across paid media and in-store communication channels
• Coordinate the production and adaptation of assets for local marketing activations across multiple channels
• Anticipate asset requirements by understanding local marketing priorities and global channel playbooks
• Partner with Media Leads, agencies, production partners, and vendors to manage and approve campaign assets
• Serve as the primary contact for media agencies on campaign assets and delivery requirements
• Coordinate the production of in-store communication materials with Store Visual teams
• Brief Store Visual teams on POS plans and campaign quantities, manage digital screen content requirements, and gather in-store feedback

Education

• Degree in Marketing, Media, or Production Management (or equivalent experience)

Tools

• Familiarity with various media formats and production tools relevant to marketing and retail communications.