Ecommerce & CRM Marketing Specialist

Are you ambitious, fast-learning, and excited to build, test, and improve marketing in an AI-first way?

At Goodiebox, we’re looking for an Ecommerce & CRM Marketing Specialist to take end-to-end ownership of our webshop campaigns—from idea and setup to launch, optimization, and performance.

This is not a role where you wait for tasks. It’s a role where you take responsibility, move fast, and continuously improve what you build.

Your Role

You will own the execution and optimization of our ecommerce campaigns across email, webshop, and app.

From product launches to promotional pushes, you will be responsible for ensuring campaigns are built, launched, and continuously improved—while keeping a strong and consistent experience across all channels.

You’ll work closely with our Senior Product & Marketing Manager, but you’ll be expected to run independently and take full ownership of your work.

Key Responsibilities

• Own and execute ecommerce campaigns end-to-end (from idea to launch to optimization)

• Create campaign visuals (emails, webshop elements, banners) in Figma based on assets

• Work in an AI-first way—using AI tools to create, optimize, automate, and scale workflows

• Build and manage email campaigns in Klaviyo (including copywriting and setup)

• Create and manage products, landing pages, and campaign elements in Shopify

• Execute campaign pushes in the Goodiebox app

• Ensure consistency across all channels (email, webshop, app)

• Monitor performance and continuously optimize campaigns based on data

• Test, iterate, and improve campaigns to drive results

• Contribute to developing and improving our ecommerce setup and customer journey

We’re looking for someone who

• Is highly driven, ambitious, and takes ownership

• Learns fast and thrives when given responsibility

• Is excited about working in an AI-first way and using new tools to improve output and efficiency

• Has experience with email marketing (Klaviyo is a plus)

• Has experience with visual design (Figma is a plus)

• Enjoys both creative execution (design & copy) and performance optimization (data & testing)

• Has a strong eye for detail and takes pride in high-quality output

• Is confident writing in English and enjoys copywriting

• Is proactive and comfortable being given broad tasks and running with them

• Wants to improve, challenge status quo, and make things better

What you’ll get

• End-to-end ownership of campaigns with real business impact

• A key role in shaping and improving our ecommerce performance

• The opportunity to work hands-on with AI tools and build smarter workflows

• Close collaboration with an experienced marketing manager, with room to grow fast

• A fast-paced environment with high expectations and high potential for development

• Delicious lunch, snacks, and Friday bars

• Pension and health insurance

• Free fitness membership

• A monthly Goodiebox + products for you and your friends and family

About Goodiebox

At Goodiebox, we create happy moments and healthy habits for our members—one box at a time. With 70,000+ members across 13 markets, we’re on a mission to spark happiness and inspire a can-do spirit worldwide.

Join the team

We’re a team that moves fast, tests often, and pushes to improve. We value people who take ownership, think independently, and are not afraid to try, fail, and learn.

This is a role for someone who wants to grow fast, take responsibility, and be part of building something better every day.

Practical Information

• Application deadline: Please send us your application as soon as possible, we will conduct interviews on an ongoing basis.

• Start: As soon as possible

• Location: Islands Brygge, Copenhagen (in-office position)

• Hours: Full-time