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Associate Creative Director – Our LEGO Agency (1-year cover)

the LEGO Group

📍Billund, Southern Denmark
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Posted on: March 26, 2026

Job Description

Do you want to lead big ideas that inspire children and parents all over the world - and raise the creative bar through your craft, taste, and creative direction? This is your chance to step into a senior creative specialist role, shaping global campaigns for one of the most loved brands in the world.

Play your part in our team succeeding

At the LEGO Group, creativity, learning, and fun drive everything we do. As part of Our LEGO Agency (OLA), you’ll help shape global, insightful campaigns that inspire kids and parents everywhere. With a worldwide setup and HQ in Billund, you’ll collaborate with talented partners in design, marketing, and strategy to deliver outstanding creative work — while playing a key role in strengthening creative quality and ambition.

This Associate Creative Director role is based in Billund, Denmark — don’t forget to include your portfolio when applying.

Core Responsibilities:

As an Associate Creative Director, you’ll join 40+ creatives in the Concept & Campaign team in Our LEGO Agency. You’ll combine hands-on creative leadership with senior creative direction, leading campaigns at franchise level across the OESP ecosystem

  • Lead and direct global campaigns from early brief to final execution

  • Collaborate closely with strategy to shape clear, inspiring creative briefs that meet marketing objectives

  • Set strong creative vision across concept and design, ensuring work is fit-for-platform and best-in-class

  • Drive ideas from concept to playbook to final assets, with a sharp eye on craft and storytelling

  • Own creative reviews with key team members, external agencies, and vendors

  • Lead project teams creatively by guiding, challenging, and elevating the work through feedback and direction

  • Act as a creative sparring partner and mentor in the work - without formal people management responsibility

  • Champion digital and social creativity, tapping into culture and the current media landscape

  • Stay connected to the industry to continuously raise the creative bar

Do you have what it takes?

  • Strong experience leading integrated campaigns at a senior creative level

  • Proven ability to elevate creative work through direction, feedback, and high taste level

  • A sharp instinct for storytelling, design, and craft across platforms

  • Confidence presenting creative work and navigating key partner conversations

  • Experience leading production and approving final assets and vendors

  • A collaborative mentality and clear, inspiring communication in English

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.

Ready to apply for this position?

Apply Now

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