Customer Loyalty Manager

Job Description

Are you a strategic and customer-focused loyalty professional ready to lead the development of a new customer loyalty programme for JYSK? Do you have an omnichannel mindset and the ability to align stakeholders while creating customer experiences that drive long-term engagement?

If so, this could be your next opportunity.

We are looking for a Customer Loyalty Manager to take ownership of our new loyalty initiative and drive the programme forward from concept to full-scale implementation. This role offers the chance to shape a high-impact customer experience initiative in close collaboration with teams across JYSK.

WHAT WE OFFER YOU
As Customer Loyalty Manager, you will play a central role in shaping and developing our customer loyalty programme in close collaboration with key stakeholders across JYSK. You will be responsible for driving a key strategic initiative that delivers strong customer value and business impact.

Furthermore, we offer you:

• The opportunity to be part of a dedicated and professional E-com & Omnichannel department
• A workplace in an exciting international company where results, expansion, and development are highly prioritized
• A healthy work-life balance
• Excellent opportunities for professional and personal growth
• A professional yet informal work environment with great colleagues from many countries

WHAT YOUR NEXT JOB WILL BE ABOUT
You will join the Customer Experience team and take ownership of our customer loyalty programme. Working closely with internal stakeholders, you will drive both the strategic direction and ongoing development of loyalty features, benefits and campaigns across JYSK’s markets.

Your tasks and responsibilities in the job includes:

• Establishing and launching first phase of the new JYSK loyalty program in selected markets in close collaboration with key stakeholders – and driving the continuous roll-out to all markets
• Driving ongoing development of the customer loyalty programme and ensure member acquisition by identifying and scoping new benefits and features
• Collaborating with internal stakeholders across departments such as Sales, Marketing, E-commerce, IT, and Retail to align loyalty campaigns and ensure smooth execution
• Using customer data and insights to refine segmentation, personalise the loyalty experience and support data-driven campaign activation
• Working closely with IT and Product Owners on prioritised technical development
• Monitoring and reporting on programme performance through KPIs and customer feedback, using results to continuously optimise and innovate

You can learn more about our department here.

WHAT SHOULD YOU BRING
We are looking for a colleague with a solid track record in loyalty programmes, customer engagement or omnichannel experience. You are confident working cross-functionally and understand how to turn data insights into practical improvements. You are motivated by building a customer-centric programme that supports both short-term impact and long-term customer value.

Furthermore, we are looking for a new colleague who:

• Has 3–5 years of experience working with loyalty programmes, customer engagement strategies, or similar in a retail or omnichannel context
• Understands customer behaviour and loyalty journeys across both online and offline channels, with a focus on driving retention and increasing lifetime value
• Is experienced in applying customer analytics and insights to measure loyalty performance and optimise campaign effectiveness
• Understands marketing technologies such as customer data platforms (CDPs), personalisation engines, and marketing automation tools
• Communicates clearly and collaborates effectively across teams
• Balances long-term strategic thinking with hands-on project execution and daily operations

Additional Information

IS THIS YOUR NEXT OPPORTUNITY? Apply today!
If you have any questions regarding the position, please contact Head of Customer Experience, Anita Rytter at + 45 2266 8801.

We kindly ask you to only attach your CV. With us, there is no need to write a traditional cover letter when applying for a job.

Instead, when you click “I’m interested/Apply”, you will have the option to write a brief message to the hiring team. If you wish, you can use this space to share your motivation for applying or highlight anything else you feel is relevant.

ABOUT US
We believe our employees are key to our success. That is why we strive to offer development and possibilities of growing and finding new challenges within JYSK. Since our founder, Lars Larsen, opened his first store in Denmark in 1979, JYSK has expanded our global presence with stores and web shops in countries around the world.

Our three fundamental JYSK Values – Tradesman, Colleague and Corporate Spirit – express the behaviour and attitude that we can expect from each other. We trust each other, and we believe in Empowerment and freedom with responsibility. We also take pride in rewarding engagement and a great effort among our employees. With the right attitude, opportunities abound in JYSK.

JYSK wants to include everyone, no matter the age, gender identity, race, sexual orientation, physical or mental ability, ethnicity, and experience. Together, we secure our inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. Because a great mix of minds, talents and unique personalities makes us a stronger team.

For more information, please visit our career page.