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Customer Marketing Manager

Diageo

📍Copenhagen, Capital Region
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Posted on: January 21, 2026

Job Description :

Customer Marketing Denmark On Trade  

About us 
Diageo is the world’s leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. Our purpose – Celebrating life, every day, everywhere – has an important role in our company, for our people, our diversity, our brands, in how we perform and how we create shared value. 
At Diageo, character is everything. So if you share our sense of adventure, you’ll have the chance to learn a huge range of skills and fields, and build an exceptional career with us. 

 
About the Role 

Are you ready to make a difference? The Customer Marketing team works closely with our commercial team to understand the needs of shoppers and customers and then collaborate with the shopper & brand teams to create the programmes and tools that guarantee amazing execution of our brands at the point of purchase. 
This role will focus on delivery in the Denmark On-trade, part of the BxN cluster (Benelux & Nordics), as well as responsibility working on projects across the Netherlands & Belgium, working closely with our On-Trade Customer Activation Lead and other commercial colleagues. With a commercial and analytical approach you will deliver best in class activations.  

 
Your Responsibilities 

  • Building a 12month rolling activation plan for our key brands & customer in your channel 
  • Project managing the implementation of all the key platforms & activations 
  • Partnering with Key Account Management in developing the business & achieving our growth ambition 
  • Budget management responsibility  
  • Translating brand growth drivers into share-winning executions in outlet. 
  • Ensuring customer commitment/nominations are secured within agreed lead times. 
  • Measuring & evaluation activities to ensure we are constantly improving our plans 

 

 
Your Profile 

  • Min. of 5 years’ experience as Sales or Marketing Executive equivalent, with preference for previous on-trade experience.  
  • Excellent Project Management skills 
  • Strong communicator interested in building relationships and work collaboratively within a team 
  • Problem solver & solution-based teammate who can deal with ambiguity & adapt quickly 
  • Analytical approach, insights-driven and critical thinking. 
  • Fluent English, preference for min. moderate level Danish 

 

Our Offer 

  • A fantastic company culture that puts employees and their development first 
  • A competitive salary with bonus and many benefits 
  •  25 days of vacation (plus additional 5 you can buy) 
  • A great parental leave policy 
  • …and of course, THE best colleagues! 

 
Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity. 
We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings. 
Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying. 
Character Is Everything 

Worker Type :

Regular

Primary Location:

Copenhagen

Additional Locations :

Job Posting Start Date :

2026-01-21
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