Creative Lead (On-site)

Job summary

The role involves leading the creative direction for social content and campaigns on YouTube, ensuring alignment with the brand's essence. The Creative Lead will balance leadership with hands-on execution, driving innovative and culturally relevant content.

Qualifications

• Proven experience in social-first creative content, particularly for YouTube.
• Strong understanding of YouTube platform dynamics, including audience behavior and storytelling.
• Background in creative content development, copywriting, art direction, and production.
• Excellent communication and presentation skills.
• Ability to manage multiple projects in a fast-paced environment.
• Self-motivated with a passion for creative culture and innovation.

Responsibilities

• Develop and execute bold, engaging social content for YouTube.
• Lead creative concepts that push the brand forward and resonate with audiences.
• Collaborate with strategists and production teams to create impactful content.
• Identify cultural shifts and trends to inform creative strategies.
• Present ideas clearly to stakeholders and guide creative teams.
• Maintain a professional network for external inspiration and collaboration.

Skills

• Strong creative vision and ability to set trends.
• Effective collaboration and leadership skills.
• Curiosity and a growth mindset.

Education

• Relevant educational background in creative fields is preferred.

Tools

• Familiarity with digital content creation tools and platforms is essential.